Product Review: Value-Exchange
SiteSell.com's free all-in-one link exchange management tool
By Shelley Lockwood
What is reciprocal linking? Exchanging links with other websites. Both participating websites get an inbound link from the other.
These days when you ask why exchange website links? The most common reply is "building link popularity" for search engines.
Because the number and the quality of inbound links can affect a website's ranking in search results.
But the reason I do it first and foremost is, it's a great (free) way to get interested visitors to my site and to offer my visitors links to other valuable resources of related information. And if I do it right, then I also benefit from higher search engine ranking.
Because I want to generate targeted traffic there's really no point in putting my links up on non-relevant sites and how am I going to get any traffic if my link is lost within a mish mash of thousands of other website links?
So for my reciprocal linking tactics to pay off I have to invest some time searching for and reviewing relevant websites. Most of my Scamfreesuccess.com sites are relevant so it made sense to set up reciprocal links to and from each of my sites (as recommended by Phil Wiley in Mini Site Profits).
Recently though I put up a couple of new recipe related content sites (www.Vegetablesgalore.com
) and started looking for quality link partners to put on a page listing recipe websites..... man oh man I'd forgotten how much time it eats up!
But then I remembered reading about SiteSell.com's Value-Exchange
, which by the way is a free service. So I decided to give it a whirl. Am I ever glad that I did!
Before that I was spending way too much time searching for relevant sites, then visiting each one, checking for relevance, good quality content and checking how they outbound link to other sites. Then contacting individual webmasters and trying to keep track of all the information.
With SiteSell Value-Exchange all I had to do was sign up for free, provide a description of my site and a list of my keywords which they matched with relevant content sites that are looking to exchange links. For example within an hour of signing up I had a list of 16 high quality relevant sites to contact as potential link exchange partners and people contacting me who were interested in exchanging links.
From within my account I can visit matched websites, e-mail potential link partners, manage and track my lists of matches, who I have requested a link exchange with, who I have declined as potential link partners and they also provide free help & link exchanging strategies.
What impressed me the most was the quality and the relevance of the matches they sent me. The way I was going about researching reciprocal link partners, it would have taken me hours to come up with a list of 16 good quality sites. Plus I'd be lucky to get a response from 25% of the ones that I did contact. With Value-Exchange the list was created for me, and the contacting process is all automated, all I had to do was visit the sites and check off the ones I wanted to exchange links with.
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Product Review: Value-Exchange
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